AI Overviews Tracking Tools for Marketing Teams
Discover which platforms cite your brand and how to measure what actually matters.
Tamsin Okafor
Senior Analyst
Tamsin Okafor
Tamsin Okafor spent a decade as a procurement strategist for mid-market technology firms before turning to independent analysis, where she now focuses on how organizations evaluate and select AI-driven search and discovery tools. Her work is known for translating vendor documentation into plain-language assessments that operations teams can actually use.
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AI Visibility Score Reliability and What Makes Them Misleading
AI visibility scores rely on flawed measurements that mask their own unreliability.
Tamsin Okafor